The Economists’ Hour cover

The Economists’ Hour

by Binyamin Appelbaum

The Economists’ Hour by Binyamin Appelbaum chronicles the ascent of economists in shaping global policies from the 1960s onward. Delving into the rise of neoliberalism, it examines how economic theories advocating free markets and minimal government intervention have led to significant societal transformations, including increased inequality and weakened industrial sectors. A must-read for understanding today’s economic landscape.

The Rise and Rule of Economists

If you have ever worried about inflation, job stability, or the cost of your flight ticket, you are living in the world built during what the author calls The Economists’ Hour—an era between roughly 1969 and 2008 when market-oriented economists moved from the academic margins to the center of political power. For four decades, economists reshaped taxation, trade, regulation, and monetary policy in the United States and far beyond. The book tells this story not as an abstract intellectual history but as a portrait of how ideas became institutions and everyday realities.

Economists enter the arena

Midcentury governments once trusted lawyers and administrators over theorists. At the Federal Reserve, William McChesney Martin famously placed economists in the basement. By the late 1970s, their numbers in Washington tripled, and they occupied key posts—Arthur Burns and Paul Volcker at the Fed, George Shultz and later Larry Summers at Treasury, and Alfred Kahn at the Civil Aeronautics Board. The intellectual center of power shifted, transforming policy making into a technocratic enterprise.

Markets as policy and ideology

Economists advocated market solutions to policy problems once handled by bureaucratic planning. They argued that prices, not politicians, carry superior information. The creed, borrowed from Hayek and Friedman, was simple: wherever it is feasible to create a market, a policymaker should not do without one. This principle became a justification for privatization, deregulation, and trade liberalization worldwide—from Thatcher’s Britain to Chile’s shock therapy and China’s reform experiments.

Institutions and persuasion

Think tanks like the Hoover Institution and the American Enterprise Institute, university departments, and corporate sponsors formed a dense ecosystem that carried economic expertise into government. Milton Friedman’s charisma amplified this process: he turned abstract equilibrium models into public television lessons, helping to sell policies that changed taxes, central banking, and even military service (as in the end of the draft). Economists became storytellers capable of making technical logic sound moral and democratic.

The trade-offs

Economic policy became measured and quantifiable, but also narrower. Efficiency began to outrank equity, and consumer prices were prioritized over producer wages. This shift improved living standards for many but also deepened inequality, weakened labor power, and strained the social fabric. The era lifted billions globally through open trade yet left many domestic workers exposed to shocks and stagnant incomes.

Core moral tension

Economists convinced politics to treat market prices as moral facts. But once efficiency became the supreme value, distribution, security, and fairness often slipped out of policy design. The book demands that you recognize economics not just as science, but as governance with built-in moral judgments.

By the end of the Economists’ Hour, the balance between market freedom and social responsibility was unstable. The 2008 financial crisis exposed the limits of technocratic faith and forced governments back into activist roles. The story that unfolds teaches you how ideas, networks, and values assembled an era of economic authority—and why those same forces continue to shape how democracy manages prosperity today.


Milton Friedman and the Monetarist Turn

If one name defines the Economists’ Hour, it is Milton Friedman. He bridged the gap between abstract economic research and public persuasion, turning technical claims about money into moral and political principle. His influence marks the turning point between Keynesian confidence in government management and the monetarist emphasis on control and restraint.

Ideas in motion

In the midcentury prosperity years, Keynesian economists dominated. They advised presidents that demand management and public spending could sustain full employment. Friedman instead argued that inflation results from excessive money creation. His A Monetary History of the United States with Anna Schwartz blamed the Great Depression not on free-market failure but on the Federal Reserve’s errors. His slogan—“inflation is always and everywhere a monetary phenomenon”—became institutional doctrine for central banks.

From debate to decision

After years of stagflation, the public’s faith in Keynesian tools waned. Paul Volcker’s Federal Reserve applied Friedman’s money-targeting logic, raising interest rates beyond 20 percent to crush inflation in 1979–1982. The country endured recession and layoffs but emerged with stable prices. The lesson became policy consensus: macroeconomic credibility depends on low inflation, even at the expense of employment.

A paradoxical evangelist

Friedman’s charm lay in the contradiction between his humble market story and his grand ambition. He argued that dispersed price signals could organize society better than any central plan—but he also led a coordinated political movement that reshaped social priorities, from welfare to taxation. Through television and organizations like the Hoover Institution, his students and allies spread market orthodoxy worldwide. Friedman showed how scholarship, charisma, and ideology fuse into policy power.

Human consequence

Monetarism stabilized prices but weakened job protection and redistributive ambition. The victory over inflation came with economic scarring that shaped wages and regional inequality for decades.

You should read Friedman not merely as an economist but as a campaigner who gave markets emotional and ethical resonance. The monetarist turn he inspired created disciplined central banks and predictable inflation—but also narrowed the goals of government to stability over shared prosperity.


Supply-Side Economics and the Politics of Tax Cuts

After inflation was tamed, the next revolution came through taxation. Supply-side economics argued that cutting taxes, especially for corporations and high earners, would expand investment and growth sufficiently to offset lost revenue. The idea, born from Robert Mundell’s theoretical mix and Arthur Laffer’s famous napkin sketch, became the centerpiece of conservative fiscal politics.

From theory to politics

The Laffer Curve presented a simple visual: if tax rates are too high, revenue falls because people work and invest less. That image turned an academic argument into campaign art. Jack Kemp’s advocacy, Jude Wanniski’s publicity, and Ronald Reagan’s charisma carried the idea into law through the 1981 Kemp–Roth tax cuts. Taxes fell sharply—top rates from over 70 percent to under 40 percent—and optimism soared that growth would pay for itself.

What happened next

Growth followed, but not with the promised fiscal miracle. Deficits grew, debt expanded, and wealth concentrated upward. Reagan’s budget director David Stockman, himself a believer turned skeptic, admitted the math didn’t work. Later administrations repeated the pattern—George W. Bush’s early 2000s cuts revived the supply-side argument without clear revenue balance.

A durable political language

Supply-side thinking proved successful not as predictive economics but as persuasive politics. It made opposing tax increases a moral stance and linked growth with personal freedom. Across decades, it reframed fiscal conversation: deficits became tolerable, redistribution suspect, and efficiency synonymous with fairness.

Enduring effect

Top tax rates remain historically low. The result is a lasting shift of public wealth to private hands and a narrower fiscal capacity for social investment.

When you hear current debates about tax cuts or dynamic scoring, you are hearing echoes of the 1980s revolution. The book reminds you that fiscal ideas endure less for empirical truth than for their narrative of optimism and freedom—which economists helped to craft but politicians made permanent.


Deregulation and the Logic of Market Freedom

The next frontier of economic reform was deregulation—the removal of rules governing prices, routes, and market entry. Economists argued that competition could regulate industries better than bureaucrats. Nowhere did this argument prove more visible than in transportation, beginning with the Civil Aeronautics Board and Alfred Kahn’s crusade to democratize flight.

Alfred Kahn’s revolution

Kahn—an academic economist turned regulator—replaced lawyers with analysts and opened the skies. He authorized discount fares, new route licenses, and freer cargo operations (launching FedEx’s success). Prices fell and passenger numbers exploded. Consumers won, but airline workers and small carriers lost security. Cheaper flights came with crowded planes and declining union wages.

Beyond aviation

The logic spread to trucking, rail, telecoms, and finance. Stigler’s theory of regulatory capture—agencies serving the industries they regulate—justified dismantling old regimes. Both liberals and conservatives agreed: markets seemed more trustworthy than political boards. But over time, concentration reappeared as dominant firms absorbed competitors, and market freedom came to mean fewer, larger players wielding power.

The promise and the hazard

Deregulation achieved real consumer gains, yet shifted risks onto workers and communities. The lesson is practical: efficient markets require safety nets and antitrust vigilance. Europe later demonstrated that partial regulation—through competition policy and access rules—can preserve dynamism without eroding labor standards (note Jean Tirole’s framework balancing incentive and competition).

Policy takeaway

Unleashing markets works only if institutions absorb shocks. Cheap prices may hide expensive social costs when regulation is treated as the enemy rather than as design.

When you buy an airline ticket or stream a movie, you live the benefits of deregulation. But the book insists you count the human side—the jobs lost, the communities thinned—and remember that freedom in markets always needs a framework to protect fairness.


Antitrust’s Retreat and Corporate Concentration

Alongside deregulation came a subtler revolution: economists and jurists transformed antitrust law from a democratic safeguard against concentration into a narrow efficiency test. The Chicago School, led by George Stigler, Aaron Director, and Robert Bork, redefined monopolies as acceptable unless they harmed consumers through price increases.

From political distrust to technical neutrality

Early antitrust aimed to protect decentralization and civic equality. The Chicago economists imported price theory into law, arguing that big could be efficient. Bork’s The Antitrust Paradox made the consumer-welfare standard definitive. Courts like Sylvania (1977) and General Dynamics (1974) embraced economic reasoning over structural suspicion. The Reagan administration’s merger guidelines sealed the shift.

Consequences you live with

Industries consolidated—meatpacking, airlines, media, and later tech platforms. Firms gained bargaining power, workers lost alternatives, and wages stagnated. Market dynamism slowed as dominant corporations acquired potential rivals. Consumers paid less for some goods but more in social and political concentration.

A narrow lens and its costs

By treating low prices as proof of healthy competition, policy ignored inequality and innovation losses. Europe maintained broader standards, valuing competition’s social role. Today, new thinkers like Lina Khan revive the pre-Chicago vision—arguing that power, not just prices, matters.

Enduring paradox

Antitrust became about consumer welfare, yet concentrated power reduces consumer choice in the long run. Efficiency promised liberty; consolidation delivered dependency.

The book asks you to restore antitrust’s original moral compass: economic policy should defend democracy and opportunity, not only low prices. Markets flourish when power is plural and innovation continuous.


Pricing Life and the Ethics of Cost–Benefit

One of the strangest legacies of the Economists’ Hour is the decision to put dollar figures on human life. Through cost–benefit analysis, economists made regulation a matter of calculations. The moral stakes—pollution limits, safety devices, disease prevention—were reframed as accounting decisions about value per life saved.

How counting began

Robert McNamara and Charles Hitch brought cost–benefit from Pentagon budgeting to civilian policy. Thomas Schelling and W. Kip Viscusi later refined methods for valuing life using wage differentials for risky jobs. Agencies like OSHA and EPA began using “Value of a Statistical Life” numbers that ranged from hundreds of thousands to millions of dollars depending on assumptions.

Consequences and controversies

Rules with life-saving potential—like truck guards after Jayne Mansfield’s crash or protection against cotton dust—were sometimes rejected because benefits failed to exceed costs. Critics like Ralph Nader and Senator Edmund Muskie decried the moral blindness of monetizing mortality. Europe chose a precautionary principle instead, allowing regulation even amid uncertainty.

Moral arithmetic and democracy

Cost–benefit analysis made decisions appear neutral, yet it replaced political judgment with technocratic parameters—discount rates, risk valuations, productivity assumptions. Economists justified it by Kaldor–Hicks efficiency: if winners could in theory compensate losers, the outcome was acceptable. But real compensations rarely happen, leaving the burden on those unseen in the models.

Ethical insight

Numbers clarify choices, but they also conceal values. Regulation that counts only measurable benefits risks undervaluing justice, dignity, and precaution.

For you as a citizen, the lesson is personal: when officials say a life is worth $5 million or a rule is too costly, they are invoking a philosophy that compresses moral complexity into arithmetic. The challenge is not to reject counting but to count wisely—acknowledging that every number hides ethical decisions about whose lives matter and how much.


Globalization, Floating Rates, and Financial Drift

The final decades of the twentieth century transformed the financial landscape. The collapse of Bretton Woods in 1971 ended fixed exchange rates, inaugurating floating currencies and unprecedented global capital mobility. Economists like Milton Friedman celebrated flexibility; politicians discovered volatility; and finance evolved into an empire of speculation.

From Bretton Woods to Camp David

The gold-dollar link broke when Nixon closed the gold window, and nations shifted to market-determined rates. Leo Melamed’s Chicago Mercantile Exchange created currency futures, turning hedging into financial trading. Exchange-rate gyrations became normal, enabling massive speculative flows.

Consequences for workers and markets

Floating rates made American exports expensive during dollar surges. Kodak, Caterpillar, and U.S. steel suffered as globalization and outsourcing intersected. The 1985 Plaza Accord temporarily weakened the dollar but spurred manufacturing migration abroad. Meanwhile, Asian economies—especially China—pegged their currencies to the dollar, creating the recycling loop of “Chimerica”: cheap exports to America, savings invested back into U.S. debt, sustaining consumption but eroding industrial jobs.

Financial liberalization and crisis

Deregulation in banking magnified risk. Credit cards, derivatives, and off-budget speculation expanded. Economists and policymakers—Phil Gramm, Wendy Gramm, Greenspan, Rubin—resisted oversight. The ideology of market self-discipline prevailed until catastrophe arrived: the savings-and-loan collapse, Enron’s fraud, the 2008 global crisis, and Iceland’s implosion. Iceland’s “paper fish” innovation (tradable quotas) showed efficiency’s potential, but unrestrained banking demonstrated its peril.

Global lesson

Integrating markets creates prosperity—but without supervision, it multiplies fragility. The financial freedom economists helped build demands equal political and institutional capacity to guard against its excesses.

The author shows you that floating rates and global finance did not emerge accidentally; they were chosen, justified, and celebrated by economists in power. The reward was efficiency; the price was instability and inequality. In an age where capital moves faster than policy, economics continues to write the rules of risk you live under.


Politics, Inequality, and the Reckoning of Ideas

As the Economists’ Hour closed, its social consequences became unmistakable. Efficiency had won on paper, but inequality and democratic strain followed in reality. The final chapters trace how decades of technocratic faith and market liberalization produced both prosperity and alienation.

Winners and losers

Consumers enjoyed lower prices and broader choices. Yet workers—from truck drivers to factory laborers—lost bargaining power. The wage share of national income declined, union strength eroded, and executive compensation soared. The social contract of midcentury capitalism fractured as labor protections faded while capital mobility accelerated.

Policy and politics intertwined

Economic dislocation translated into political fallout. Communities like Galesburg, once industrial hubs, turned stagnant. Safety nets and retraining programs lagged. Europe’s austerity and America’s populism both reflected frustration with elite economic consensus. The 2008 crash punctured the illusion of neutral expertise, reminding citizens that policy choices are moral as well as technical.

The call for balance

The book closes with a challenge: reclaim economics as a human science. Markets need accountability and shared purpose. Efficiency must be paired with equity, and expertise must coexist with democratic consent. Economists shaped modern prosperity, but they must also help build resilience after their hour of dominance.

Final reflection

Ideas rule politics because they define what counts as reasonable. When economists became rulers of reason, they redefined fairness. To restore balance, policy must remember that efficiency is a tool, not a goal, and that markets serve democracy best when bounded by shared ethics.

You end the story recognizing that the Economists’ Hour never fully ended—it merely changed form. Today’s debates about climate, labor, and inequality still echo the lessons of those forty years: that markets can enrich or endanger democracy depending on how you design—and for whom you design—the rules of economic life.

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