Raw Deal cover

Raw Deal

by Steven Hill

Raw Deal exposes the perilous consequences of the sharing economy, where companies like Uber and Airbnb exploit workers and sidestep regulations. Steven Hill argues for urgent reforms to protect workers and sustain economic health in a rapidly changing landscape.

The New Work Order and the Crisis of Security

You now live in what the author calls the new work order—a shift as profound as the Industrial Revolution. Work is increasingly mediated by apps, platforms, algorithms, and automation, reshaping the relationship between labor and capital. The book argues that this transformation is not simply technological; it’s political and moral. It asks whether this emerging digital economy will empower millions as independent earners or recreate a pre–New Deal landscape of insecurity and inequality. Everything from how you hail a ride to how you earn a paycheck is subject to this realignment.

The rise of the freelance society

Over a third of U.S. workers already participate in freelance or contract labor. Platforms such as Uber, Airbnb, TaskRabbit, and Upwork act as intermediaries, matching buyers and sellers but avoiding the obligations of employers. They sell freedom and flexibility—“be your own boss,” they say—but deliver volatility instead of stability. Behind every empowering slogan lies a shift of risk from corporations to individuals. (Note: This mirrors sociologist Arne Kalleberg’s concept of “precarious work,” which predicts such fragmentation.)

Platform narratives vs. the lived reality

Airbnb co-founder Brian Chesky promises belonging; Uber’s Travis Kalanick promises an end to car ownership. Yet the book shows how Airbnb drives housing shortages by converting residential units to quasi-hotels and how Uber drivers face ping-driven shifts, self-financed equipment, and no safety net. You, the worker, lose employer-provided benefits, absorb self-employment taxes, and manage your own health coverage while competing globally in race-to-the-bottom bidding wars.

Digital labor markets such as Upwork, Fiverr, and TaskRabbit have turned freelancing into high-speed auctions. Tasks are decomposed into “micro-gigs” and “nano-gigs,” optimized by algorithms for efficiency but ignoring workers’ well-being. The more desperate the worker pool, the lower the price floor sinks. That is why many treat these platforms not as empowerment vehicles but survival mechanisms. Kevin Roose summarized it best: “The sharing economy isn’t about trust. It’s about desperation.”

Fissured workplaces and misclassification

Meanwhile, traditional employers have learned from the platform playbook. They “fissure” the workplace—subcontracting janitors, truck drivers, warehouse crews, even technicians—to avoid labor law obligations. When companies misclassify workers as independent contractors, they dodge payroll taxes and obligations worth 20–30% of labor costs. The stories of Fritz Elienberg (an cable installer abandoned after injury) and Nissan’s contract workers illustrate how this legal maneuver deprives millions of foundation protections such as overtime, unemployment insurance, or workers’ compensation. Enforcement struggles to keep pace, since no single entity claims responsibility.

Automation and the looming singularity

Automation deepens these structural shifts. Robots now prepare hospital pharmacy medications, algorithms analyze X-rays, and AI like IBM’s Watson assists in law and medicine. An Oxford study estimated up to 47% of U.S. jobs could be automated within two decades. Unlike earlier waves of mechanization, this new frontier threatens middle-skill cognitive jobs—paralegals, radiologists, and accountants—not just factory roles. Productivity soars, but purchasing power lags, raising the specter of what the author calls an Economic Singularity: when machines produce abundant goods that humans no longer earn enough to buy.

Core question

Can technology be harnessed to broaden prosperity—or will it render the majority of people economically irrelevant while concentrating gains among a few?

Why moral and policy choices matter

The book’s deeper thread is moral: people like Maria Fernandes, the Dunkin’ Donuts worker who died asleep in her car between part-time shifts, reveal that these abstract economic patterns have a human cost. Her death symbolizes the invisible toll of a society without institutional safeguards. The author argues that addressing that injustice requires structural responses—modern safety nets, labor-law reform, and portable benefits that travel with workers across gigs and platforms. This is not just economics; it’s civic repair.

Across its narrative arc, the book traces how your work life is reshaped by forces of platform capitalism, automation, and political capture—but it also offers pathways out: collective organizing (Freelancers Union, Workers Lab, local wage campaigns), new benefit designs (Individual Security Accounts), and local policy innovation (city-level minimum-wage and health programs). At its core, it calls for rebuilding the social contract around portability, inclusion and dignity. You’re asked not just to adapt to the new work order but to demand its moral and institutional reconstruction.


Platform Capitalism and the Myth of Sharing

The early 2010s popularized the “sharing economy,” promising community and sustainability through digital platforms. Yet this part of the book reveals that the so-called revolution in trust often disguises a wave of platform capitalism dedicated to profit extraction. When you list a spare room or drive riders across town, the system makes you a micro-entrepreneur while the platform takes the consistent profit cut.

How rhetoric masks exploitation

Airbnb’s Brian Chesky coined slogans like “Belong Anywhere.” Uber’s Travis Kalanick offered freedom from car ownership. These images seduce you into believing you are participating in an egalitarian network. Yet the author shows how, behind these slogans, market power, venture capital, and deregulation drive expansion—not solidarity. Airbnb units balloon into hotel chains owned by absentee landlords, and Uber’s algorithmic rate cuts turn driver freedom into dependency. Juliet Schor’s research finds that these platforms increase consumption rather than reduce it, as more travel and rapid depreciation of assets offset any environmental gains.

Case study: Airbnb’s urban contradiction

In San Francisco, long-term tenants like Theresa Flandrich face eviction as landlords chase lucrative tourist rentals. Data analyses show that a minority of hosts—around 6%—earn over a third of all revenue. Airbnb’s tax and data battles with city officials demonstrate how platform lobbying influences local politics; despite proclamations of community, the company resisted hotel-quality regulation and delayed remitting taxes. As more housing becomes short-term lodging, neighborhoods hollow out, the local rental market tightens, and civic trust erodes.

Key takeaway

True sharing builds reciprocity and community control; platform sharing privatizes gains and socializes costs.

Uber’s gig-state laboratory

Uber epitomizes the contradictions of disruptive innovation. It eliminated taxi medallions and created instant transport supply, but only by categorizing drivers as independent contractors. That classification allows escape from benefits mandates while algorithmic pricing exerts near-real-time control over workers. Safety scandals—such as incidents of inadequate background checks and ambiguous insurance—underscore how regulatory voids sacrifice security for speed. The Sofia Liu fatality and the “God View” privacy episode exposed unaccountable corporate behavior. Yet Uber’s valuation soared because the business offloaded costs onto the workforce.

The broader lesson, reinforced by TaskRabbit and Upwork, is that most of these so-called peer networks are vertically organized corporations optimizing margins. They respond to capital incentives, not to social ideals. The book urges you to look at who owns the platform, who benefits from scale, and whose risk increases with each transaction. Only then can you distinguish genuine community sharing from a commercial ecosystem that monetizes “trust” while manufacturing precarity.


The Fissured Economy and Misclassification

Beyond startups, legacy industries adopt platform-like employment practices to reduce labor costs. The author describes this as the fissured workplace: where direct employment gives way to contracting chains, temp agencies, and franchising layers. You see the illusion of many independent businesses but in fact encounter fragmented labor relations that weaken accountability.

What misclassification does

Labeling workers as contractors instead of employees saves employers up to 30% per worker. That “efficiency” erodes the system of benefits and enforcement built over decades. The stories of Fritz Elienberg (cable technician denied worker’s compensation) and Nissan’s perma-temp Chris Young illuminate a reality where employees perform the same tasks as full-timers but earn less and receive no benefits. The Department of Labor estimates millions of such cases, costing the public billions in lost taxes and support fund leakage.

The system effect

This isn’t about rogue actors but competitive contagion. When one firm cuts costs through subcontracting, rivals must follow to survive. It creates a relentless “race to the bottom” for wages and protections. Enforcement lags because liability diffuses across multiple legal entities; who do you sue—the brand name or the third-tier contractor? As a result, violations multiply even while policymakers cite job growth.

Policy warning

When the employer-employee link dissolves, the labor law framework collapses. Every social insurance institution—from unemployment insurance to minimum wage—depends on that link.

The book frames this as both market failure and policy design flaw. Because the legal and tax system anchors benefits to employment status, fissuring becomes a method of avoidance. Without reform, the public subsidizes private cost-cutting. Fixing this requires structural redesign—portable benefits that follow the worker rather than doctrinal battles over legal labels.


Digital Labor and the Global Race to the Bottom

The digital labor market—Upwork, TaskRabbit, Fiverr, and similar sites—has connected millions across borders, lowering barriers to entry but also accelerating wage competition. For you as a freelancer, every advantage (speed, variety, independence) comes with an offsetting cost in instability and surveillance.

How algorithmic markets function

Tasks and projects are posted to a global audience; workers bid in auctions where the lowest price often wins. A web designer in New York may compete with one in Mumbai bidding 90% less. The platforms take up to 25% commissions and monitor your keystrokes, screens, or response times. You spend hours applying, unpaid, and must race to claim jobs before algorithms demote you. The author cites instances where platform pivots stripped workers of control: TaskRabbit’s switch to automated task assignment and Upwork’s productivity monitoring echo industrial piecework systems in digital form.

Worker experience and exploitation

On Fiverr, $5 gigs devolve into micro-payments barely above pennies when you factor in time, costs, and fees. CrowdFlower microtasks pay as low as $2–$3 per hour. Surveillance software ensures that “time is money” but only for the buyer. Workers shoulder unpaid downtime, client rejections, and account suspensions. The book likens this to “algorithmic Taylorism”—a revival of Frederick Taylor’s time-motion obsession but executed through code rather than stopwatches.

Core problem

Digital platforms optimize for efficiency and investor returns, not for worker welfare. Left unregulated, they normalize global wage depression.

Yet the author doesn’t dismiss all digital exchange. For skilled professionals, niche networks or cooperative models can provide autonomy and fairness. The key is governance. Transparent rules, fair minimum rates, and mechanisms for collective representation can differentiate dignified digital work from exploitation. Ultimately, the global race to the bottom continues only as long as policymakers let differential labor protections persist across borders.


Automation, AI and the Economic Singularity

What if machines outperform humans at most tasks but the economic system cannot distribute the gains widely enough? This is the heart of the chapter on automation and the Economic Singularity: a future where productivity and wealth grow exponentially while mass purchasing power collapses. The author argues that this risk is already visible in stagnant wages, soaring profits, and the decoupling of GDP from median income.

Automation’s reach

Robots and AI replace not only manual labor but also skilled cognitive tasks: UCSF’s PillPick robot dispenses drugs, Watson diagnoses illnesses, and algorithms write earnings reports. High-frequency trading systems caused the 2010 Flash Crash, showing how automated feedback loops destabilize entire markets. Oxford’s study estimated nearly half of U.S. occupations potentially automatable within two decades. As technology learns patterns faster than workers can retrain, structural unemployment looms.

The feedback loop of inequality

When 1099 gig work replaces payroll jobs, wage compression ensues. Lower consumer spending means less demand—your spending is someone else’s income—so businesses cut back further. The result is a self-reinforcing spiral of weak demand and concentrated profits. The author cites data showing the top 5% of U.S. households account for 30% of consumption, while the bottom 95% spend less than two decades ago. As Nouriel Roubini and Larry Summers warn, inequality becomes macroeconomic instability, not merely unfairness.

The singularity threshold

The Economic Singularity begins when technological output decouples completely from wages, creating an economy that can produce goods efficiently but cannot sustain consumers to buy them.

Preventing collapse

Avoiding that fate requires systemic redistribution—portable benefits, wage support, profit-sharing, or tax reforms that reinject purchasing power into the working majority. The author rejects one-time “universal basic income” handouts as inadequate substitutes for meaningful work; dignity and participation matter as much as consumption. As Stephen Hawking, Elon Musk, and Bill Gates caution, AI’s challenge is socio-political, not mechanical. How we govern innovation will determine whether automation leads to shared prosperity or to mass disenfranchisement.

If you recognize that productive technology without inclusive policy breeds instability, you realize why the Economic Singularity is more urgent than the Technological one. Preventing that implosion means redefining how income, labor, and ownership interact in the algorithmic age.


Portability and the New Social Contract

The book’s constructive solution is portability—the idea that benefits should follow you, not the job. Because modern workers cycle through multiple employers and gigs, the employer-based New Deal model fails. The author reframes social insurance design around the individual, emphasizing flexibility and fairness.

The Individual Security Account (ISA)

Each employer, whether a corporation or a platform, contributes a small per-hour or percentage levy to a worker’s ISA—covering Social Security, Medicare, unemployment, and basic health coverage. If Donna works for three employers in a week, all pay proportional into her account. This removes incentives for misclassification, because contributions don’t depend on legal status. It also makes social insurance adaptive to part-time, freelance, or platform work.

Existing multiemployer plans offer working models: the Teamsters’ $35 billion Western Conference Pension Trust or IUOE Local 9’s hour-bank system. The numbers suggest affordability: adding roughly $2–$5 per hour across sectors would reconstruct a broad safety net without crippling small firms. (Note: Continental Europe’s multiemployer benefit pools and Denmark’s “flexicurity” demonstrate that portability and competitiveness can coexist.)

Why it matters

Portability addresses the root cause of today’s precarity: the mismatch between mobile labor and static institutions. It replaces adversarial litigation over classification with a functional universal design. Instead of suing Uber to redefine employment, regulators can simply require per-hour ISA contributions for all contributors. That reframes the problem as shared civic infrastructure rather than private charity or piecemeal welfare.

Moral dimension

Building portability isn’t only efficient—it expresses solidarity among workers in an atomized age, restoring dignity and predictability to labor in a fluid economy.

As employer-based benefits crumble, portable systems become the bridge between security and flexibility. You keep mobility and choice; society regains stability and fairness. It’s the blueprint for economic inclusion in an era where career permanence no longer defines work life.


Rebuilding from the Ground Up

Systemic change often begins locally. The author highlights city governments, activist networks, and innovative employers already demonstrating practical routes toward fairer work. Local leadership can reinvent the safety net faster than paralyzed national legislatures.

Municipal innovation

SeaTac’s $15 minimum-wage campaign and Seattle’s subsequent win prove that community coalitions can reset wage floors and influence federal debate. San Francisco pioneered contractor health mandates, expanding coverage for thousands of gig and temp workers. Microsoft set a precedent by requiring its suppliers to grant paid leave, showing how large buyers can reshape norms across supply chains.

Corporate and governance redesign

The book connects these actions to bigger democratic reforms: employee ownership programs (ESOPs), profit-sharing, and codetermination—models that let workers share in governance and long-term value creation. Germany’s co-determination and the U.S. Teamsters’ multiemployer funds exemplify such balance between efficiency and inclusion.

In politics, measures like campaign finance reform and automatic voter registration are linked to labor reform: without political voice, economic justice stalls. The author suggests that protecting democracy is inseparable from protecting work.

Call to action

You can start where you live—support local wage ordinances, demand portable-benefit pilots, and reward firms that model fair contract standards.

These experiments transform abstract theory into tangible reform. They show that the transition toward worker-centered capitalism isn’t a utopian dream—it’s happening piecemeal now, city by city. To sustain it requires moral resolve, political participation, and policy design grounded in shared human dignity.

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